Building an UTM generator
An online UTM generator
I used to use an excel utm builer for adding UTM to links, but at one point I thought it might be fun to have a try and create an online tool to do it. So I decided to create a simple web page with some input fields:
- Utm source: used to identify any source that brings traffic to your property
- Utm medium: it specifies the name of the marketing channel
- Utm campaign: this is the unique name of the campaign
- Utm content: used to identify the context in the which the link is clicked
- Utm term: useful to identify the keyword in paid search ads
You can find it here.